Ads appear on school websites
By Jeff Martin/USA TODAY
A growing number of school districts facing budget cuts are looking to advertising on their websites as a new revenue source. School districts in Virginia and Arizona already have ads on their official sites, while officials at districts in South Dakota, Wisconsin and California say they are planning to place ads soon. "Because of the economy, districts are just desperately looking for any source of revenue they can get their hands on," says Dan Domenech, executive director of the American Association of School Administrators. "This is really tricky stuff for school districts, though," says Richard Colvin, director of the Hechinger Institute on Education and the Media at Columbia University in New York. " (more...)