School district uses Race to the Top money for public relations
Blog by Valerie Strauss/Washington Post
A school district that is a finalist for the soon-to-be announced $1 million 2011 Broad Prize for Urban Education is embarking on a public relations effort — funded with U.S. government and Gates Foundation money — to end public opposition to its school reform program, which includes a slew of new standardized tests. The Charlotte-Mecklenburg School District in North Carolina is using Race to the Top money — which wasn’t intended to fund public relations efforts — and $200,000 in Gates Foundation money for the campaign. First reported in The Charlotte Observer, the hirings come after the district this past spring field-tested 52 new exams, initially designed to help evaluate teachers by how well their students perform on the tests. (more...)